Circularity Edge, LLC
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Circularity Edge, LLC
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Systemic Business Risk Is Rising — Even in “Sustainable” Companies

Across industries, leaders are discovering that doing everyt

Financial Planning Consulting

Circularity Edge, LLC can benefit from our Financial Planning Consulting services, which help develop effective budgeting, forecasting, and financial planning strategies. We work with you to create a tailored financial plan that helps you achieve your business goals.

Organizational Development Consulting

Our Organizational Development Consulting services help Circularity Edge, LLC improve their organizational culture and structure. We work with you to identify areas of improvement, develop a customized plan, and implement change to optimize your business.

Technology Consulting

Our Technology Consulting services help Circularity Edge, LLC leverage the latest technology solutions to improve their operations and increase revenue. We work with you to identify technology solutions that fit your business needs and help you stay ahead of the competition.

Every living system is governed by one fundamental law:

 Life must sustain the conditions that allow life to continue.


Nature has followed this mandate for billions of years.
It is time for business to do the same.


Circularity Edge helps leaders design organizations that grow profitably while aligning with this core law of life.

Why Circularity Edge Exists

 Modern organizations are attempting to manage living-system challenges with tools never designed for them.


As a result, businesses today operate within:

  • fragmented value chains
  • linear supply and use models
  • incoherent carbon strategies
  • imprecise and misleading sustainability language
  • flat, two-dimensional frameworks applied to three-dimensional reality
     

These conditions produce familiar outcomes

  • supply chain fragility
  • regulatory and reputational shock
  • resource scarcity
  • stalled innovation
  • rising systemic and operational risk
     

These are not isolated problems.


They are symptoms of violating the Primal Mandate™.


Circularity Edge exists to restore alignment.

The Framework Architecture

    To fulfill the Primal Mandate™, leaders require tools designed for living systems, not mechanistic abstractions.


Circularity Edge applies a proprietary framework architecture originated by Ken Alston, developed through decades of real-world business, design, and systems work:

 

Design Like Nature™

Business models redesigned according to the logic, patterns, and cyclicality of living systems.

The Tactical Tetrahedron™

A three-dimensional decision model that reveals systemic blind spots invisible to linear thinking.

Vitacide Risk™

A diagnostic lens exposing how business activity can quietly undermine life-support systems—often before financial risk appears.

Carbon Coherence™

A precise carbon grammar: placing carbon in the right form, in the right place, in the right quantity to support life.

Life Cycle → Use Cycle™

Restoring semantic accuracy: living things have life cycles; human-made products have use cycles.


This single distinction changes everything.


Together, these frameworks form the operating architecture of Primal Mandate™–aligned enterprises.

How Engagement Begins

 Alignment with the Primal Mandate™ cannot be achieved through strategy alone.


It begins with clarity.


The Primal Mandate™ Diagnostic


The diagnostic is the required entry point for working with Circularity Edge.

It is a structured assessment designed to reveal:


  • where your organization is aligned with life-supporting conditions
  • where hidden systemic risks are accumulating
  • which assumptions no longer match living reality


This is not a survey.


It is a disciplined inquiry followed by a senior-level reflection.


→ Begin with the Primal Mandate™ Diagnostic

Who This Work Is For

 Circularity Edge works with leaders carrying real responsibility for the future of their organizations, including:


  • CEOs and founders
  • C-suite executives
  • Boards and governance committees
  • Product, innovation, and operations leaders
     

If your decisions shape the long-term life-supporting capacity of an organization, this work is for you.

Leadership & Stewardship

  

Ken Alston

Architect of the Primal Mandate™ & Core Frameworks

Ken Alston is one of the world’s longest-practicing business sustainability strategists and the originator of the Primal Mandate™ and its supporting frameworks.

His work replaces outdated, two-dimensional sustainability models with systems designed for living reality.


Kevin De Cuba

Co-Founder, Circularity Edge & Americas Lead

Circularity Edge’s work across the Americas and the Caribbean is led by Kevin de Cuba, founder of the Circular Economy Platform of the Americas (CEPA) and the Circular Economy Forum of the Americas (CEFA).

Kevin has worked alongside Ken for over 15 years and leads applied engagement, regional programs, and Spanish-speaking initiatives across North, Central, and South America and the Caribbean.

Together, they ensure that Primal Mandate™–aligned design moves from architecture into real-world execution.

Regional Focus

 Circularity Edge operates across the Americas and the Caribbean, working with organizations navigating complex regulatory, cultural, and ecological realities.


Spanish-language engagement and regional delivery are led by Kevin de Cuba, with dedicated pathways for Latin America and the Caribbean.

Your Next Step

Begin With the Primal Mandate™ Diagnostic

 The Primal Mandate™ is not an aspiration.  This is where alignment begins. 


It is an operating requirement for any enterprise that intends to endure.


If you are ready to see where your organization stands:

→ Begin with the Primal Mandate™ Diagnostic

**Life can only continue when the systems that support life are protected, strengthened, and renewed. The Primal Mandate™ is the only true North for sustainable enterprise This is where enduring business begins.**


Ken Alston

 Copyright © 2026 Circularity Edge, LLC - All Rights Reserved. 

Circularity Edge™,  Design like Nature™, Vitacide Risk™, Sovereign Sustainability™, Carbon Coherence™ and Use-cycle Logic™ are Trademarks of Circularity Edge, LLC 

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