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Is Your Business Suffering From Vitacide Risk™ ?

 The Hidden Business Threat Already Showing Up In Your Financials 

Rising costs. Supply disruptions. Regulatory pressure.

These aren't just external forces:

They're symptoms of a business model that's destroying its own operating environment.  

Is Your Business Suffering From Vitacide Risk™ ?

Ken Alston explains how your company may be at serious risk and what you can do about it.

What Is Vitacide Risk™?

 Vitacide Risk™ is the hidden risk every business faces when its actions, products, or strategies unintentionally undermine the very conditions that support life. Unlike financial or reputational risk, 


Vitacide Risk™ measures the degree to which a company erodes ecological, social, or cultural vitality in pursuit of growth. Left unchecked, it’s the silent liability that can destroy long-term resilience, trust, and market relevance — but when identified and managed, it becomes a catalyst for regenerative innovation. 

Take the FREE Diagnostic

The Vitacide Risk™ Discovery Session

What Is The Vitacide Risk™ Discovery Session

The Business Risk Hiding in Plain Sight

Rising Operational Costs

Suppy Chain Vulnerabilities

Suppy Chain Vulnerabilities

 

  • Raw material price volatility
  • Energy cost increases
  • Resource scarcity premiums
  • "Your 'cost optimization' is hitting a wall"

Suppy Chain Vulnerabilities

Suppy Chain Vulnerabilities

Suppy Chain Vulnerabilities

 

  • Climate-related disruptions
  • Resource availability issues
  • Regulatory compliance costs
  • "Your supply chain is more fragile than you think"

Competitive Disadvantages

Suppy Chain Vulnerabilities

Competitive Disadvantages

 

  • Customer preference shifts
  • Investor ESG requirements
  • Regulatory compliance gaps
  • "Your competitors are gaining advantages you can't see"

Get Your Vitacide Risk™ Assessment

Call Ken and Discover if this is right for your business
START HERE

Consulting Services for Small Businesses

Most companies aren't trying to destroy anything...

But they have business models that treat natural systems as infinite and free

  • Early warning signs are already appearing in financial performance.
  • Companies that eliminate Vitacide Risk™ first gain competitive advantages,

Insights From 34+ Years Inside Corporate Sustainability

20 years launching corporate sustainability departments

I came to the USA to help set up one of the first corporate sustainability departments in a major multinational fast-moving consumer products company.

17 years with Cradle to Cradle® founders

I worked with William McDonough and Dr. Michael Braungart in a variety of roles including as Bill's Chef of Stadd and CEO of their consulting firm MBDC, LLC.

Started the Sustainable Packaging Coalition

I helped to start up the non-profit "Green Blue Institute" in Charlottesville, VIrginia, and headed up their majot initiative the Sustainable Packaging Coalition.

Helped establish the Cradle to Cradle Products Innovation Institute

While CEO of MBDC, LLC, I managed the formation of the Cradle to Cradle Products Innovation Institute and oversaw the development of tits Product Certification program.

Created the Tactical Tetrahedron™

My proprietary 3-dimensional model shows how businesses can operate like living systems.

Developed the Design Like Nature™ Framework

My  7-step system to move from from linear extraction to regenerative growth. 

The Vitacide Risk™ Discovery Session

What It Is

 One-day intensive for senior leadership teams that reveals where your business model creates vitacide risk and identifies opportunities for competitive advantage. 

Morning: Executive Keynote (2 hours)

  • Real-world vitacide risk examples in your industry
  • Early warning signs across the 2-4-6 Meta-Framework
  • Case studies of businesses transforming risk into opportunity

Afternoon: Leadership Workshop (4 hours)

  • Interactive mapping of your vitacide risk profile
  • Priority assessment using proprietary frameworks
  • Strategic roadmap for risk elimination

What You Get

  • Vitacide Risk Heat Map
  • Strategic Priority Matrix
  • Recommended scope for comprehensive assessment
  • Clear understanding of competitive implications

Reserve Your Vitacide Risk™ Discovery Session

 

One-Day Leadership Intensive: $5,000

  • Morning executive keynote
  • Afternoon interactive workshop
  • Complete diagnostic materials
  • Strategic priority assessment
  • Next-steps roadmap

 

Booking Process

  1. Schedule a brief qualification call
  2. Receive pre-session materials
  3. Conduct one-day intensive
  4. Receive priority recommendations

Schedule Your Discovery Session - Qualification Call

Vitacide Risk™ is aTrademark of Circularity Edge, LLC.

Vitacide Risk™ is aTrademark of Circularity Edge, LLC.

Vitacide Risk™ is aTrademark of Circularity Edge, LLC.

Vitacide Risk™ is aTrademark of Circularity Edge, LLC.

Vitacide Risk™ is aTrademark of Circularity Edge, LLC.

Vitacide Risk™ is aTrademark of Circularity Edge, LLC.

 Copyright © 2025 Circularity Edge, LLC - All Rights Reserved. 

Circularity Edge™️ and Design like Nature™️ are Trademarks of Circularity Edge, LLC 

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